Founder and Principal
John is a husband, a father, an eclectic reader, a storyteller (just ask his kids), a Ph.D., the reincarnated cat that curiosity killed, a speechwriter, a content strategist, a business professor, a published scholar, a Doctor Who fanatic and a trusted advisor to executives and companies in the technology industry.

As a consultant and writer, John has worked with top executives from Intel, Motorola, Adobe, Medtronic, Pokemon USA and others either in teams or one on one. His work has animated the keynote stage at the Consumer Electronics Show, policy-setting forums in digital economy and healthcare, internal strategy-setting discussions at Fortune 500 firms and myriad blogs, ghostwritten articles and white papers that dot the content landscape. He also works with technology startups in numerous areas including clean technology and medical devices. He brings a wide scope of experience to understanding any client’s specific situation and the audiences they need to influence.

John believes strongly that in a time of incredible change, it’s never been more important for new ideas to circulate. His students can quote Thompson’s Law of Communication: The need to communicate something, provides the forcing function to first figure out what you are really trying to accomplish.

Writer/Editor
Growing up in the heart of Silicon Valley where she spent many hours in the pool learning the art and sport of synchronized swimming, Kara experienced firsthand the area’s transformation from apple orchard to high tech mecca. After graduating from San Jose State University with a degree in biology and journalism, she combined her love of science and skills in writing as she forged her career in high tech journalism and marketing communications.

When the family relocated from Silicon Valley to Austin, Texas, Kara was recruited by a former colleague to handle marketing communications for a startup that delivered an Internet VOIP product to the mass market. This communications campaign resulted in the company raising more than $4M in venture capital, attracting more than 4 million users after the first year, and ultimately being acquired for a sizeable profit.

After taking time off to raise a family and help coach the local synchronized swimming team to national competitions, Kara is returning to her roots as a writer. As a coach and a communicator, she understands the value of teamwork and keeping myriad moving pieces synchronized and in line with an organization’s goals and objectives.